After every deployment and after every manual cache flush, a
Magento store starts out with a completely empty full page cache, and it is exactly at that moment that the first real visitors hit a server that has to render every page fresh from PHP and the database. For a store with meaningful traffic, this creates a classic thundering herd problem, where many parallel requests hit the same uncached resource at once and put unnecessary load on the server. This article shows how critical pages like the homepage, top categories, and bestsellers can be systematically pre-heated by script before real visitors are affected, and where the difference between reactive and proactive cache warmup lies.